MTV

We have been very fortunate to create custom vehicles for MTV on multiple occasions. We provided them identical rental fleets and frozen treat carts for their annual Video Music Awards, which were brightly colored and operated by staff in spacesuits. We also worked on a meatball food truck for the Jersey Shore prequel, Family Vacation. VTI even designed a sign for the roof of the vehicle to spread the word about free meatballs! Last but not least, we helped wrap the truck for the reboot of MTV’s Total Request Live. With a black and yellow color scheme, dynamic graphics, and free popsicles, it’s a no-brainer that TRL’s experiential marketing helped them make their mark in Times Square.